Social proof is an important driver of marketing and sales success nowadays – especially for small businesses – and can even decide whether a company stays in business or not. Many businesses not only in Austria see their reviews having fallen victim to being filtered and have no clue what to do about “Yelp not recommended reviews“. On the other hand those businesses desperately need 4.5 or 5 star Yelp reviews that reflect an excellent experience of existing clients to drive more revenue and compete more effectively against big businesses.
Does Yelp remove bad reviews for money?
The Users Of Yelp - A Precious Demographic To Sell To
The users of Yelp have more revenue than most of the people around in the market, so they are the potential customers and precious ones. The statistics are:
- More than 74% of the Yelp users make an average of more than $32,000, which is the median income of an average US citizen.
- More than 50% of the US citizens yelp users make profits as much as three times the median income!
Following is the fact sheet, which shows the distribution of the incomes of the Yelp users.
Can a Yelp review hurt a business?
The Yelp Star Rating Would Highly Influence In Building Trust And Credibility Of Your Business
The rating is never a metric sufficient enough to rely on. For boosting the sales of the company, it must also focus on the credibility which is gained with the help of the reviews which it gains.
The data suggests that the company having 50 reviews as compared to 10 reviews, the impact on the customers is greater than 10 percent. So, to have a good business running and increase sales, one has to focus on the reviews and the rating to be above 4.5. For further details, see the article on getting the reviews on Yelp.